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How to Build a Customer Health Score That Predicts Churn (2026)

How to Build a Customer Health Score That Predicts Churn (2026)

Build a customer health score that actually predicts churn — with a spreadsheet, a churn list, and a validation method. Worked example and tooling guide
Spencer Shulem Sep 8, 2026
How to Use AI for User Research: Methods & Limits (2026)

How to Use AI for User Research: Methods & Limits (2026)

A practical guide to AI for user research: what it's good and bad at, a no-budget synthesis method, how to avoid invented themes, and when you need
Spencer Shulem Sep 7, 2026
How to Consolidate Customer Feedback From Slack, Tickets & Calls

How to Consolidate Customer Feedback From Slack, Tickets & Calls

Turn scattered feedback from Slack, tickets, and calls into one deduplicated, revenue-sized list you can prioritize — with a spreadsheet method and
Spencer Shulem Sep 7, 2026
How to Identify At-Risk Customers Before They Churn (2026)

How to Identify At-Risk Customers Before They Churn (2026)

Catch churn risk months early with a three-signal framework for behavioural, relational, and conversational cues. Build it in a spreadsheet, scale it with
Spencer Shulem Sep 7, 2026
How to Close the Customer Feedback Loop: 5 Steps (2026)

How to Close the Customer Feedback Loop: 5 Steps (2026)

Learn how to close the customer feedback loop in 5 steps — capture the requester, link to shipped work, notify by name, and measure adoption. Templates
Spencer Shulem Sep 7, 2026

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